Advertising of cleaning products
can also be aspirational

When the products are laundry pearls “Perluks” advertised by Małgorzata Rozenek it goes without saying that the campaign should address modern women. Innovative technology supported by the picture perfect housewife created strong RTB’s on which we launched the campaign of this new product. Małgorzata Rozenek became the ambassador of the “Sidolux” cleaning brand.